We all have those whom we hold in high esteem. Whether it's a professor, a mentor, or a spiritual leader, someone has influenced us enough along our path that places them above others among people we respect.

In the Social Media realm, one of the people I hold in high regard is Olivier Blanchard. He's the Principal at BrandBuilder Marketing, a Greenville-based Brand Consulting and Marketing Management firm.  I read his blog on a regular basis because I'm const...

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